Associate Creative Director
Associate Creative Director
WHAT WE VALUE MOST,
SHOULDN’T COST MORE.
From the traditions we pass down to the joy we share with those we love, this campaign shows how with a little help from Target, all the things that matter to us are within reach. With more authenticity than ever before, we wanted everyone to see themselves, their values and experiences no matter how they celebrate the holidays.
For the first time ever, the campaign’s track is a fully bilingual rendition of the iconic track “Best of my Love” by The Emotions, performed by Black Pumas and Sofía Reyes.
Agency: Mother NY
Director: Child
