Associate Creative Director

Associate Creative Director

Huggies

Be Free, Baby!

Let's talk butts—baby butts.

Huggies launched a new Skin Essentials product and what better way to tell the world than to sing about it?! This carefree ode was achieved by transforming the "If you're happy and you know it" rhyme into a rockin’ bilingual anthem that celebrates babies—in all their silly glory.

Agency: Droga5
Role: Bilingual ACD
Director: Max Weiland
Music House: Milk & Honey

We created a unique version of the song in both English and Spanish to appeal to the general and Latino audience.

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All Target Swim IKEA Kåma Sutra Huggies Target Holiday Target IKEA Jägermeister Lyric Videos Campbell's Hive

Target Swim IKEA Kåma Sutra Huggies Target Holiday Target IKEA Jägermeister Lyric Videos Campbell's Hive

¡Hablemos!